Jack Ainsley · Road to 15

01 · Start here

My story

BMHACClub

16Age · U18

9:333000m

35:5210k

×1parkrun

I am 16 and ran 16:01 for 5k in 10 months since starting at parkrun. I have won several parkruns, having fun and doing it all with my dad. The flair is already on Strava — titles, photos, the public clock.

Football trading cards in sleeves — Cards

Football boots next to running spikes — Football

Phone after a run showing 16:01 — Strava

02 · The week

What you actually do

Night editing desk with camera and laptop

Eight units, two years, 100% coursework. Units 1–7 are pass / fail. Unit 8 is the whole grade. Most weeks: shoot or edit something, write a short log of why you did it that way, hand it in on a blog or Padlet. No June exam about a TV drama someone else picked.

Year 12 · 2026–27

Learn the kit on real sessions. First films at the new standard after sub-16. Audio test. A short piece on how young runners get shown. Build the look of the channel.

On the track: live in the 15s.

Year 13 · 2027–28

Audio + visual + hub as proper pieces. Then Unit 8: one planned season of films that is the certificate.

On the track: break 15. Hunt 14.

A normal week

College sessions on cameras, Premiere, sound, a set brief.
You shoot around training — not instead of it.
A short journal after: what you tried, what failed, what you change next time.
Deadlines keep coming. Treat them like sessions. Missing one is a dropped workout.

03 · One look

You as a runner brand

Not “Jack’s random videos.” One name, one look, one promise.

Name on the work: Jack Ainsley. Age 16. U18. BMHAC — 16:01 / 9:33 / 35:52.

Working title: Road to 15 — with 14 in the sights.

Promise: Honest films of a 16-year-old taking the 5k seriously. Having fun. Doing it with dad. Public clock. No pile-ons.

Audience: Other 14–18 club runners who just broke 17 or 16 and want the next 60 seconds.

Where it lives: YouTube for the films. Short cuts on Instagram / TikTok. The clocks are already public: Strava · Power of 10 · parkrun. Keep that voice.

Piece	Why a brand / college wants it
Origin cut · 90 seconds	Parkrun with dad → first win → 16:01 in 10 months. The story, once.
Session films	Craft. Threshold / reps with splits on screen.
Race-POV	The Bester-style piece. Parkrun / target 5k.
Debrief audio	What the clock said. What you change.
Season hub	Proof you can build a place, not only a clip.
One-page media kit	Name, times, links, what you stand for.

04–05 · The folder

Units 1–7

Learn-the-tools units first. Pass / fail. Use them to get the channel standing.

Unit 1 · Skills. Film one easy run and one session on the same day. Test: phone vs college camera, mic on the move, Premiere cuts, captions for splits. Hand in the two clips + a page of what broke.

Unit 2 · Research. Pull apart two films: one Nick Bester race-POV, one Olympic training-block (Young / Sesemann / Heymans). Shot list. Who it is for. Then a one-page treatment for your version.

Unit 3 · Professional practice. Build the one-page media kit. How athlete-creators work with brands. Under-18 rules (parent on the email). A fake “if a local shop asked tomorrow” reply. Card-show / eBay brain: listing, value, showing up.

Unit 4 · Contextual. Short video essay: how young runners get shown vs how adults get shown. Parkrun vs elite-wave. Football-to-running switch as the case study — three minutes, not a memoir.

5 · Audio

A. FPL-style weekly show, running subject. Last race · what changes · next target. 8–12 minutes.

B. Interview a senior who already owns 15 or 14.

C. Race-week voice note over silent footage.

6 · Visual

A. Full key session. Splits on screen. No talking-head until the end.

B. Race-POV of a target 5k. Start, splits, last 400, debrief.

C. 90-second origin: boots, first parkrun, 16:01 board.

7 · Hub

One page: films, official times, Strava, Power of 10, parkrun, next race.

A clean hub beats a half-built game every time.

06 · The whole grade

Unit 8 · championship project

About 350 words of plan, the films, a journal, a debrief against the plan. Ask the college to accept the topic early.

Main idea · Road to 15. Three to five films across Year 13: winter base · one key session · race week + target 5k · debrief against 15:00 and the first look at 14. Hub holds them. Club screening as evaluation.

Alt · The 60 seconds. One season about what the next minute actually costs after 16:01.

Alt · Two jobs. Athlete + creator. Session film + how a junior asks for kit without looking fake. Running stays at the centre.

Proposal: why this audience, what films, how you will judge them.
The work itself.
Journal — decisions, not a diary of feelings.
Evaluation: honest, built, on the dates. Name what failed. A missed 15 still counts if the debrief is straight.

07 · Steal this

FPL, Strava, cards, football

Fantasy football on a phone — FPL · weekly show format

Football cards and a value notebook — Cards · value and listing

Photographing a card for a listing — Shows / eBay · showing up

Football boots hung next to spikes — Football · the origin

They make the running brand sharper. They do not get their own channel on this course.

Interest	Steal this	Put it here	Leave it out of
FPL YouTubers	Same show every week. Review / changes / next pick. Deadline energy.	Unit 5 audio. Thumbnail practice.	Unit 8 title. You are not an FPL tipster.
Strava	Public clock, photos, titles with flair. That is the brand voice.	Unit 7 hub. End cards. Same captions. athletes/174172689	A new “serious” voice that kills the flair.
Cards / eBay / shows	What something is worth. Listing. Showing up in a room.	Unit 3 media kit. How I’d pitch a shop.	A trading-card mini-doc as the main project.
Football	Origin. Team brain. Knowing a crowd.	90-second origin cut. Maybe matchday vs race-day.	Equal billing with the 5k.

08 · Before September

Films you can make now

None of this needs the college kit. Phone + a cheap mic + a free edit app. Tick them off — it stays on this phone.

Origin 90. Football stopped. First parkrun. 16:01. One track. One voiceover.
One session, whole. Warm-up to last rep. Splits in captions.
One race-POV. Next parkrun or 5k. Start, middle, last 400, 20-second debrief.
One FPL-style audio. Last week / this week / next target. Sitting down. Clean sound.
One hub sketch. Notion / Google site / Linktree: those four pieces + PB + Strava + Power of 10 + parkrun. Steal titles he already wrote.

Walk into college with those five things and the course is last month’s work, with better cameras.

The only line you need

I’m not picking media instead of running. I’m picking the course where the running is the media — and the folder is the start of the platform.

JackAinsley. Age 16.